About

UP Art Studio is a consulting firm whose mission is “Civic Pride through Civic Art.” 

Principals Noah Quiles and Elia Quiles are a husband-and-wife team who curate, create, manage, and implement public art plans and projects. They are passionate about harnessing the power of art and placemaking—and the creativity of artists—to uplift people, neighborhoods, and underserved areas.

The firm commissions local and national artists and assists clients with ideation, planning, feasibility, funding, partnerships, community engagement, artist management, project delivery, and communications/PR. Since 2012, UP Art Studio has delivered hundreds of murals, Mini Murals, and other public art installations. The firm is currently creating and implementing Public Art Plans for major districts of Houston and for cities around Texas.

Our Team Members

NOAH QUILES

NOAH QUILES

CO-FOUNDER, PRINCIPAL | HOUSTON

Noah Quiles drives the creative side of UP Art Studio. He also leads the logistics and technical aspects of project delivery. Noah has been in the street art world for over 25 years. He brings vision, creative ideas, and makes connections that fuel partnerships and project delivery. Noah has a gift for warmly engaging partners and people at many social levels. He finds creative paths for project development, attracts funders, and manages artist relationships. He also leads on issues related to graffiti abatement, maintenance, and installation restoration and preservation.

ELIA QUILES

ELIA QUILES

CO-FOUNDER, PRINCIPAL | HOUSTON

Elia Quiles leads the business side of UP Art Studio. As a project manager, Elia coordinates all aspects of project planning, delivery, community engagement and communications. In this work she draws upon her corporate experience as the Director of Marketing and Research for the Texas office of a global real estate firm. In all, she has more than 20 years of related professional experience.

KATHERINE GREGOR

KATHERINE GREGOR

SENIOR STRATEGIST | AUSTIN

Katherine Gregor Communications partners with UP Art Studio on an ongoing basis. Katherine co-leads the development of our long-range public art plans and placemaking strategies for cities and other entities. She brings senior-level skills in project planning and management, marketing-communications, and community engagement. For UP Art Studio clients and projects, Katherine draws upon decades of experience as a City of Austin program manager and communications consultant, independent marketing consultant, and writer/journalist.

MARC GERIN

MARC GERIN

ART DIRECTOR | SAN FRANCISCO

Marc Gerin has served UP Art Studio as a consulting art director and producer since 2016. For major complex projects, including Big Walls Big Dreams (Miami and Houston), Marc adds capacity for creative direction, research and development, project management, graphic design, 3D modeling and visualizations, and event and project production. A multimedia artist, Marc is passionate about the intersection of design, tech and entertainment. He earned a Master of Fine Arts in 2009 from Academy of Art University.